This Cookie Policy explains how GMR Enterprises (“we”, “our”, “us”) uses cookies and similar tracking technologies on our website [your-website-URL]. It describes what these technologies are, why we use them, and the choices you have regarding their use.

1. What is a cookie

Cookies are small text files that a website asks your browser to store on your device. Cookies help the website remember your device on future visits or during the same session.

Cookies set by our domain are called first‑party cookies. Cookies set by other domains are called third‑party cookies.

2. Purpose of using cookies

Cookies are employed on this website for the following purposes:

• Supporting the seamless operation of the website by maintaining essential session states and facilitating caching processes.
• Enhancing user experience through the retention of preferences such as language selection and display settings (e.g., dark or light mode).
• Monitoring website performance, including the measurement of traffic volume, identification of frequently visited pages, and analysis of areas where users disengage.

Additionally, cookies are not used for the following:

• Cookies are not utilized for advertising activities. Users will not receive advertisements or personalized marketing content based on cookie data from this website.
• Cross-site tracking is not performed using cookies. User activity is not tracked across other websites or platforms via cookies set on this website.
• Behavioral profiling does not occur through cookie usage. Data collected via cookies is not leveraged to construct user profiles based on browsing patterns.

Retargeting is not implemented with cookies. The cookies used on this website do not serve to target users with marketing or advertising content based on prior interactions or visits.

3. Types of cookies in use

Strictly Necessary Cookies – These cookies are required for the website to function properly and do no store any personal data.

• Session cookies to ensure pages load correctly
• Cookies used to manage language and locale selection (if multilingual)
• Security-related cookies (anti-CSRF and load balancing)
• Cookie consent manager cookie (to store user choice)

Performance / Analytics Cookies (Google Analytics 4 – GA4) – These cookies are used to understand website performance and user behavior in an aggregated and anonymous manner and do not capture any Personally Identifiable Information (PII).

• Page views
• Time spent on page
• Device and browser information
• Navigation patterns

User Preference Cookies (Optional) – These cookies store user selections and do not track user behavior across websites.

• Dark mode / light mode preference
• Language preference (e.g., English / Hindi)

4. Consent management

The website will incorporate a Cookie Consent option to promote transparency and empower users with clear choices. The consent workflow is as follows:

• Upon the user's initial visit, a cookie banner will be displayed.

• Users are provided with these options:

  • Accept all cookies
  • Reject non-essential cookies
  • Customize their preferences

• Mandatory cookies are loaded before user consent is obtained. These essential cookies ensure the website functions correctly and do not track user behavior across different sites.

• Analytics cookies (such as GA4) are only activated after users explicitly provide consent through the cookie banner options. This practice prioritizes user privacy and transparency.

• Each user's choice, whether accepting all cookies, rejecting non-essential cookies, or customizing preferences—is securely stored in a mandatory consent cookie for compliance and audit purposes.

• Users always retain control and can revisit the “Cookie Settings” page to update or change their preferences as needed.

• The consent logs may be maintained for compliance audit purposes.

5. Blocking cookies

Users will have the ability to manage your cookie preferences. Please be aware that opting not to accept cookies may impact the proper functioning of certain features and services on our websites.

If you prefer not to accept cookies, you may:

• Adjust your browser settings to receive notifications when cookies are sent, allowing you to decide whether to accept them; or
• Configure your browser to automatically reject all cookies.

Cookie management options are available in the privacy settings of all common web browsers. Please note that disabling or deleting cookies via your browser settings may prevent access to some parts of our website or third-party sites.

6. Cookie retention

Cookies are retained only for the period necessary to achieve their specified purpose. Session cookies are deleted automatically when the browser session ends. Persistent cookies are stored for a limited duration of 6 months, or until they are manually deleted by the user, whichever is earlier.

7. Third‑party cookies

We may allow trusted third‑party services to set GA4 analytics and Theme preference cookies (dark/light mode).

8. Updates to this policy

This Cookie Policy may be revised periodically to ensure its relevance to other policies, regulations and laws, as applicable.